How to promote blog offline ?

The following offline promotion techniques are quite efficient, to gather attention and drive traffic to the blog.

1. Print blog address on business cards.

This technique is one of the most popular ways to drive traffic. You should not make an ordinary business card for the purpose; try to be more creative and colorful. Add your blog’s logo on the business card. Make your card of plastic instead of paper so that it cannot be easily destroyed and make it so beautiful that people will like to have one.

2. Advertise through Internet Cafes.

I have seen many people writing their blog’s name and address on T-Shirts and wearing them. I have innovated over the same idea. First go the internet café and tell them that you want to organize a contest among its customers. If they allow you, then organize a pretty easy contest and then give out gifts in forms of T-Shirts and Collectibles on which you have printed your blog address and logo.

3. Give out leaflets.

Print leaflets and give it out to people so that they become aware of the blog. I have seen people distributing leaflets but I really wonder how many people actually visit the blog. Instead of writing only your blog’s name and address on the leaflet, write a small article in line with the topics that you discuss on the blog. This way your prospective visitors already know what your blog is all about and you will also get more visitors who actually participate in the blog by making wise comments.

4. Participate in blog seminars and expos.

Participation and discussion with the other bloggers also enhance your blog’s credibility. You will find that others also promote similar ideas and write about them regularly. Try to make friends so that both of you help each other in your blog promotion.

5. Submit an article to newspaper.

Many times local newspapers hire freelance journalists. Grab this opportunity and write about the issues that you discuss in your blog with a blog address at the last. This helps grab attention of the interested visitors and your blog makes a niche audience.